A virtual space for forward-thinking leaders to connect,
collaborate, and shape the future of equipment finance together.


True innovators know that there is no time to waste waiting for things to go back to normal.

Learn, connect, and collaborate with experts and peers in the equipment finance and leasing industry to improve your technology and innovation outcomes.

To thrive in times of volatility, uncertainty, complexity, and ambiguity, you need to develop unique perspectives and unusual collaborations. No one knows all the answers, and that’s OK. Those best poised to shape the future — forward-thinking leaders and great innovators — care more about having their answers questioned than having all of the answers to their questions at their disposal.

We already know that we need to stay on top of technology and trends to take advantage of the possibilities we can use to shape our future. Unfortunately, we often get so caught up in our day-to-day lives that we don’t feel like we have time to commit to exploring those possibilities.

But, what if you had help making the time to delve into the possibilities?



  • You gather on your own time in a safe space with other professionals on a similar journey to discover what’s new, now, and next.
  • You bounce ideas off of peers who are facing or have already overcome similar challenges.
  • You go deep on the innovation topics that matter most to you without having to wait for the next talking-head panel discussion.

new ideas; create a space for fresh thinking; and include diverse voices in the innovation discussion.


If you are a professional who is passionate about technology, innovation, and the future of equipment finance, this is your tribe.

If you want to connect, learn, and collaborate with other innovative professionals to shape the future of the industry, join the upcoming EF Innovators UnConference.

The EF Innovators UnConference is not another generic series of one-way talking-head webinars that aren’t helpful. You’ll connect and collaborate with a select group of peers, thought leaders, and experts to unpack actual issues and gain actionable insights.

This isn’t a typical “hit and run” type of event; it’s an ongoing conversation.

What is an unconference?

It is a participant experience driven event avoiding conventional hierarchy and traditional approaches.


It’s part think-tank, part working group, part meet-up, and part hang out —
an online place to escape from the status quo.

Register to attend an individual event below.

Does not include community access.

$400 per event

Select a session below to register.

Grant Wood event description
Sprint Base & Treehouse Innovation event description
Adi Mazor Kario event description
Deborah Reuben event description
Download the Winter Series Line Up


“The Beyond Convention: EF Innovators UnConference aligns with Leasepath’s mission to educate and enable the Intelligent Workplace. Leasepath is a cloud-first Asset Finance technology provider built on the Microsoft Power Platform, the most advanced, integrated, and innovative technology for business applications. We are excited and motivated to lend our voice and our time to TomorrowZone’s creative new forum for industry collaboration and advancement!”
~ Jeffrey Bilbrey, CEO at Leasepath

“Dedicated has chosen to become an annual supporting sponsor of TomorrowZone: the well-known innovation leader in commercial finance, fintech, training, and networking. We truly believe in Deborah Rueben and her team, and we could not be more excited to be a part of something amazing!”

~ Shawn Smith, CEO at Dedicated Commercial Recovery, Inc.


“TAO Solutions is thrilled to support TomorrowZone®’s Beyond Convention innovation experience. As we continue to navigate this challenging period of time, with light at the end of the tunnel, it’s of vital importance to support, service, and advance the industry through collaboration and innovation. Deborah and her team continue to play a significant role in providing ample space for creators and innovators, and TAO Solutions is looking forward to participating in the winter series and in the community as a whole.”
~ Ryan Pereira, President at TAO Solutions


“DLL is committed to innovation and is doubling down on its efforts to find ideas in new places.. This event will push the boundaries of our innovative collaborations, and we are hopeful that it will inspire new thinking in our industry. Revolutionary ideas can come from unconventional relationships and exchanges. We look forward to collaborating with others in the industry to shape the future.”
~ Rafe Rosato, Chief Innovation Officer at DLL


Technovation Logo

A portion of event registration fees are donated to Technovation[MN], an organization that inspires and empowers girls to build technology to make an impact on their communities. Technovation[MN] provides free curriculum, mentor guidance, educational resources, and encouragement for girls ages 10-18.

Everybody is trying to be a thought leader today. Let’s elevate beyond that to be action leaders. We won’t just discuss the possibilities for the future; we intentionally stay aware of what’s possible so that we can ACTIVELY SHAPE OUR FUTURE.

The Beyond Convention EF Innovators UnConference is a platform for sharing what’s on your mind, what you have discovered, and what challenges you face. You’ll also get the opportunity to interact with professionals who have a shared interest in the future of equipment finance.



Interested in speaking or partnering? Questions? Email catalyst@tomorrowzone.io

Due to the structure of our UnConference and membership, we are unable to offer refunds or substitutions.
Recordings of the live sessions will be available within the community.

If you are interested in sponsorship or registering a team for individual events or for the series, please contact us at catalyst@tomorrowzone.io to discuss special pricing and availability.